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Test your knowledge on user pain points | Start the UX Design Process: Empathize, Define, and Ideate | Week 2

Start the UX Design Process: Empathize, Define, and Ideate (Week 2)

Test your knowledge on user pain points

Conduct user interviews, Optional - Learn about empathy maps, Identify user pain points, Lecture Identify user pain points, Pain points vs. solutions, Products that address pain points, Create personas, Week 2 review


Question 1

Which of the following is an example of a pain point? Select all that apply.


Struggling to read the small text in an app. (Correct answer)


Unresponsive touch screen options (Correct answer)


Discovering the chat function on a site is switched off during the posted hours of operation. (Correct answer)


Receiving an update via email about a product’s availability

 

 


Question 2

How can an empathy map help UX designers understand a user’s perspective?


It can convey to UX designers what users think, say, feel, and do regarding their experience with a prototype. (Correct answer)


It can help UX designers market a product to a different group of users


It can help UX designers assume what users want.


It can help UX designers solve problems they think users have.


Why this answer?

An empathy map is an easily-understood chart that explains everything the designer learns about a user.

 


Question 3

Which of the following is an example of a process pain point?


User encounters a paywall pop-up in the middle of a digital article


User faces difficulty adding an item to an online shopping cart (Correct answer)


User is unable to find answers to a question on their own


User encounters a website navigation link they cannot select or click


Why this answer?

Process pain points are frustrations that stop the user going from point A to point B. If there’s an issue with completing an experience, such as moving an item to a shopping cart, that’s considered a process pain point.

 


Question 4

Most pain points fall into one of four categories: product, financial, process, or support.


True (Correct answer)


False


Why this answer?

Most pain points fall into one of four categories: product, financial, process, and support.



 

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